But the cult of the authentic and the personal, “doing our own thing”, has spelt the death of formal speech, writing, poetry and music. While even the modestly educated sought an elevated tone when they put pen to paper before the 1960s, even the most well regarded writing since then has sought to capture spoken English on the page. Equally, in poetry, the highly personal, performative genre is the only form that could claim real liveliness. In both oral and written English, talking is triumphing over speaking, spontaneity over craft.
Illustrated with an entertaining array of examples from both high and low culture, the trend that Mr. McWhorter documents is unmistakable. But it is less clear, to take the question of his subtitle, why we should, like care. As a linguist, he acknowledges that all varieties of human language, including non-standard ones like Black English, can be powerfully expressive-there exists no language or dialect in the world that cannot convey complex ideas He is not arguing, as many do, that we can no longer think straight because we do not talk proper.